Who We Are
ThePLUG was launched in 2016 as the first daily tech newsletter curating the top news of Black founders and innovators. Today, we investigate and report on Black tech trends, stories, and breaking news, and we do it with the rigor and analysis you won’t find elsewhere.
What We Believe
We believe in the power of data and diversity to bring the startup and tech community full-scale. We believe in quality journalism and reporting to bring underserved and under-covered entrepreneurs and their companies to the forefront of tech’s evolution. Every weekday we help our readers connect to important tech stories that cover ground beyond the usual cast of characters. We open our coverage and analysis in and beyond Silicon Valley to track the hustlers making moves across the world. Our newsletter seeks to set a standard for the expansion and depth of diverse and inclusive entrepreneurship, startup environments, and technological progress.