The Plug’s Data-Driven News Examining Trends in Black Innovation now Available on The Bloomberg Terminal

Atlanta, GA—April 12, 2021—Black tech news and insights platform The Plug announced today its deep reporting and examination of the Black innovation economy is now available on the Bloomberg Terminal. The move is among the first Black business news publications available on the Bloomberg Terminal reaching its global network of business, government and economic decision-makers. 

“We’re beyond thrilled to have our journalism and research documenting the trends of Black innovation available to Bloomberg Terminal subscribers who are looking for in-depth reporting and research to help them think inclusively about the state of business,” said Sherrell Dorsey, founder and CEO of The Plug, a company Dorsey founded in 2016 as a daily newsletter. “This new partnership and availability of our content marks a monumental shift in how Black tech movements and accompanying research is shaping and influencing business and the future of work at large.”

“We’re excited to include content from The Plug focused on Black founders and innovators on the Bloomberg Terminal,” said Ted Merz, Global Head of News Product at Bloomberg. “The coverage of key insights within technology, research, start-ups and venture capital will give our clients unique perspectives into some of the most innovative sectors of our economy.”

Since launching its original reporting platform in 2018, The Plug’s reporting and data insights have been seen in The Information, Fortune, Los Angeles Times, Washington Post, and other notable publications. The news and insights company gained widespread recognition for its viral story and database documenting the statements of tech CEOs last year during racial protests and centralizing tech workforce representation data in its story on racial equity within tech. Other research has included monitoring Black-led VC firms and funding, Black tech startups who have successfully raised Series A to C rounds, Fortune 500 companies invested into funds led by Black fund managers, and more. 

Bloomberg Terminal clients can access content from The Plug by running the command.



The Plug is subscription-based news and information platform examining the Black innovation economy and delivering insights to business leaders considering the future of inclusivity. Through its weekly briefing, long-form journalism, and top-tier industry reports, The Plug is the go-to intelligence source for research and data driving the world of Black tech startups, innovators, leaders, ecosystems, financial firms, and more. Get direct access to their reporting at



Bloomberg, the global business and financial information and news leader, gives influential decision makers a critical edge by connecting them to a dynamic network of information, people and ideas. The company’s strength – delivering data, news and analytics through innovative technology, quickly and accurately – is at the core of the Bloomberg Terminal. Bloomberg’s enterprise solutions build on the company’s core strength: leveraging technology to allow customers to access, integrate, distribute and manage data and information across organizations more efficiently and effectively. For more information, visit or request a demo.

Sherrell Dorsey

She is the founder and CEO of The Plug—a distinctive, Black tech news and insights platform covering Black innovators in tech, venture capital, future of work policy, and more. Follow Sherrell on Twitter @Sherrell_Dorsey.